May 15, 2008

ADMA EVENT - Rich Media Best Practice seminar series


"Rich Media Best Practice"

Seminar Series:
Shanghai - Tuesday, 27 May 2008
Singapore - Thurssday, 29 May 2008
Hong Kong - Tuesday, 3 June 2008


Rich media describes a broad range of digital interactive media. With the advent of new and improved advertising technologies, rich media has developed into a popular format for reaching and engaging consumers because the technologies allow the consumer to interact with the creative asset. Attend this event in three (3) cities for a practical insight into how rich media is being used and the way ahead. Learn Best Practices in the use of this multi-faceted tool. The following topics will be covered:


- Introduction to Rich Media
- What's new?
- Checkpoints to ensure a successful Rich Media campaign
- User engagement
- Directions in Rich Media
- Case Studies


Shanghai

Date: Tuesday, 27 May 2008
Time: 9.00am - 12.00pm (Registration from 8.30am)
Venue: tbc, Shanghai
Cost: RMB 250 (ADMA Members) - RMB 320 (non-Members)

Speakers:
- tbc, wwwins Consulting
- Jayne Leung, Regional Director, Asia, DoubleClick
- tbc, Eyeblaster, Inc
- Gary Lee, Lead Interactive Designer, Premiere Media Group, Microsoft Digital Advertising Solutions


Singapore

Date: Thursday, 29 May 2008
Time: 9.00am - 12.00pm (Registration from 8.30am)
Venue: tbc, Singapore
Cost: S$50 (ADMA Members) - S$65 (non-Members)

Speakers:
- tbc, wwwins Consulting
- Andrew Wong, Rich Media Sales Manager, Asia, DoubleClick
- Ross McNab, Sales Director, APAC, Eyeblaster, Inc.
- Gary Lee, Lead Interactive Designer, Premiere Media Group, Microsoft Digital Advertising Solutions


Hong Kong

Date: Tuesday, 3 June 2008
Time: 3.00pm - 6.00pm (Registration from 2.30pm)
Venue: 1904 Bank of America Tower, 12 Harcourt Road, Central
Cost: HK$275 (ADMA Members) - HK$350 (non-Members)

Speakers:
- Brandon Cheung, Account Director, wwwins Consulting Hong Kong
- Andrew Wong, Rich Media Sales Manager, Asia, DoubleClick
- Ross McNab, Sales Director, APAC, Eyeblaster, Inc.
- Gary Lee, Lead Interactive Designer, Premiere Media Group, Microsoft Digital Advertising Solutions

DETAILS & BOOKING INFO:

http://www.asiadma.com/adma/events/view.asp?EventsID=100146

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