Apple iPhone 4 FaceTime Video Call Ad

Making a old technology new again, emotional and personal too, that's what Apple does best!!

NIKE Football - Write the Future

This might be the best ad ever!

Brilliant Speed Test!

Digital vs. Physical Speed.

HKSevens - The Fun Is Back! Campaign

Speaking of utilizing social media and viral videos, Cathay Pacific is on top of it again this year by re-introducing their video competition which ran last year as well. Here's their promo video on YouTube:

Not only they're "involving" the audiences both online and on-the-spot (in HK Stadium), they're utilizing Facebook and Twitter to allow on-the-spot audiences to tweet match results and special happenings. This is truly integrated.

If you wanna get a kick out of the event and hopefully win yourself air tickets, be sure submit your video on their site - http://www.cathaypacifichost.com/HKSevens/

Andes Beer: Teletransporter - Brilliant!

Brilliant commercial!

Many beer brands speak to men in a shared tone showing to them that they really understand their needs. Yet, up to know, all intentions where express by a message without and action plan. Andes, the leader beer in the Andina Region of Argentina, presents: Andes Beer: Teletransporter – a revolutionary invention capable of doing something almost impossible: men can now go to a bar and share an Andes beer with friends without having any problems with their girlfriends. Andes Teletransporter Booths have been installed at the main bars of Mendoza, Argentina. Einstein mentioned that teletransportation was impossible since objects could not conduct faster than light. Einstein was wrong!

Legal Notice: Teleportation does not cause any physical non psychological damages. It helps and encourages long lasting couples and friendships. To lie is a sin, teleport is not!

Advertising Agency: Del Campo Nazca Saatchi & Saatchi, Argentina
Chief Creative Directors: Maxi Itzkoff, Mariano Serkin
Creative Director: Javier Campopiano
Copywriter: Patricio del Sante
Art Director: Carlos Muller
Designers: Bruno Tortolano, Juan Pedro Porcaro
Agency Producers: Adrian Aspani, Camilo Rojas, Patricio Martinez
Account Director: María Lorena Pascual
Account Executive: Jaime Vidal
Booth designers: AD Productions
Production Company: Primo
Directors: Nico y Martin
Executive Producer: Carolina Cordini
Photography Director: Leandro Fillol
Post-Production Service Company: Cinecolor
Audio Post-Production: Supercharango
Responsible for Client: Ricardo Fernandez, Pablo Firpo, Eduardo Palacios, Martín Cao

語癌? - McDonald 2010 CNY Commercial

快高長大 or 快睪丸大? 八寶進袋 or 八寶春袋??

But I've to say, the kids are so cute and adorable :)

Best HIV Commercial!!

My friend sent me this, again viral video outside of its country, HIV commercial video:

This is just too creative and brilliant! When it comes to a positive message like this, can we not let the old-fashioned thinking be the barrier of creativity?

Nexus One - Ninja's Unboxing

Speaking of Viral Video and Social Marketing in my previous blogpost, found this excellent video (stop-motion again) from friends passing around on Facebook.

This is cool, hip, and most of all, very viral-able. For those who're looking to create a viral video, this is a good benchmark. Only videos like this will attract people to share it with their network of friends.

A Simple Message - Help Haiti

A simple, yet powerful message: Help Haiti!

Direct, simple, powerful.

Dell Tabs into Cool Social Media Marketing

Dell Singapore recently launched a new social media marketing campaign, Dell Swarm. The idea is the more buyer of a specific Dell laptop within a time range, the cheaper the price of the laptop becomes for everyone. The campaign closely embed facebook, twitter and youtube, allowing users to easily share "the ugly to buy" with friends and families, hopefully attracting more buyers creating a win-win situation for everyone.

Expandable Masthead on YouTube

This is YouTube's first expandable Masthead banner. It also embedded the live Twitter feed into the Flash banner. Click on the ad above to experience the richness of this ad and make sure you play that mini-game and try your braking response.

Ritz 4-in-a-row Game & Tandem Ad Unit

this is a widget ad with games. better yet, it has online game feature which allows users to play with each other online. brilliant!

Google Chrome, Japan

a very cool video in high definition!

Rich Media Showcase

Welcome to the Brand Advertising Edition of the DoubleClick Rich Media and Video Showcase. Here are just a few creative examples from top brands.

Unilever Gets Interactive with Axe Ad Units

This ad changes the definition of a "high touch" campaign.

View the Leaderboard

Adobe's Flash On Campaign Rides Tandem with HD Video

Adobe used multiple rich media units to drive awareness of Flash among industry executives using tandem and triple tandem placements. Plus, a third unit grabs 100% share of voice using DoubleClick's fullscreen HD Video feature.

Triple Tandem Tandem HD Video (Flash 9 Required)

New Line Cinema Seconds Going Tandem with Semi-Pro Campaign

The synced tandem ad is becoming a very popular placement type for brand advertisers in all categories.

View the Semi-Pro Tandem Ad

Developer's Corner: Dynamic Data Feeds

Looking to pull a live RSS feed into your rich media ad unit? Implementing it is actually easier than you may think. Download a template file at www.doubleclick.com/rssdemo

to get started. This template is designed to pull in random headlines from our own DoubleClick blog and display them in the ad unit.

©2008 DoubleClick Inc. All rights reserved. DoubleClick respects your right to privacy. View our policy.

MinutesMaid - Cool Creative

i've got this very cool creative link from a client today and wanna share with everyone -
http://advertising.msn.co.jp/rmgallery/archives/2006award/hdy/08/view.htm

this expandable skyscraper uses a Flash script that "catches" the window event to capture the positioning of the page, to trigger the "squeeze".

Ford Focus - Gaming Banner

gaming banners are effective. Flash formats really allows endless interactive opportunities. you can do drawings, chatting, quizzes, puzzles, or games (like this one above). these interactive elements encourages strong interaction with the brand and/or productss. most importantly, it makes your ad fun!

HD Video - a new feature of DC Rich Media & Video!

everyone is talking HD. we've HDTV, HD broadcast, now even video ads come with HD. with this new codec from Adobe, we're able to deliver HD or DVD quality video to ad banners without degradation of quality or excessive download times. sure this new feature is gonna attract those high-qualitied advertisers.

Carat/KFC - Cool Creative

a very good execution connecting to the print pool to print a coupon. great call for action. again, no need for the users to click through to destination. cool one!

MindShare/PCCW - Cool Creative

this is the first Orignal Video to be used in APAC.

TVB/Towngas Sweet Spot - Motif Cool Creative

“The DART Motif Sweet Spot™ feature allowed TVB to provide enhanced exposure to its product placement advertisers. Sponsored shows would also be archived on the website, allowing advertisers to expand coverage beyond the show’s run. Audiences can now interact with the video and can get the most information out of the product placement they are interested in.” – Miko Ho, Sales Manager, TVB.COM